Social media used to be as simple as pushing your corporate message out via your Facebook and Twitter pages and owning that space. And then consumers realised they could actually tell businesses how good or bad (mostly bad) their service, product or customer service...
Dark Social. No, it’s not a meet up for Vader and his mates. Dark Social is the term used to refer to the website traffic content platforms get from private peer-to-peer sharing. In essence, every time you share a video of a car playing a piano with your What’s App...
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