by Daniel Honey | Nov 9, 2017 | B2B, Blog, Business, Digital Marketing, Social Media, Twitter
After a successful trial run, Twitter has increased the character count in tweets, doubling the original 140-character limit to 280. Businesses the world over will be breathing a sigh of relief, considering how difficult it can be to communicate sales messages in 140...
by Daniel Honey | Oct 18, 2017 | B2B, Blog, Business, Digital Marketing, Facebook, LinkedIn, Social Media, Twitter
Over the next couple of months, we’ll be discussing how B2B businesses can use social media effectively as part of their marketing mix. The first blog in our Social Media Marketing for B2B Business series begins by asking the question – is it all actually worth...
by Daniel Honey | Feb 4, 2016 | B2B, Facebook, Featured, Google+, Instagram, LinkedIn, Pinterest, Social Media, Twitter, Uncategorized
Knowing your audience is key to being an effective marketer, and this is especially true on social media. For social media marketers, knowing your core users on each social network dictates which platforms to focus on. Social media marketing platform Sprout Social...