by Daniel Honey | Mar 4, 2016 | Blog, Uncategorized
Since Honey Digital started, we’ve seen ‘digital’ become mainstream. It’s now an integral part of any marketing activity. We’re therefore dropping the ‘digital’ and changing our name to HoneyBe Creative, which reflects our position as a modern creative and digital...
by Daniel Honey | Feb 4, 2016 | B2B, Facebook, Featured, Google+, Instagram, LinkedIn, Pinterest, Social Media, Twitter, Uncategorized
Knowing your audience is key to being an effective marketer, and this is especially true on social media. For social media marketers, knowing your core users on each social network dictates which platforms to focus on. Social media marketing platform Sprout Social...
by Daniel Honey | Jan 20, 2016 | B2B, Featured, Social Media, Uncategorized
Connecting to a New Generation of Employees A desire to see the company succeed is crucial for advocates, and this cannot be created by corporate mandate. Compulsory advocacy negates the entire point of bringing employees onto social media: creating a transparent and...
by Daniel Honey | Jan 19, 2016 | Blog, Facebook, Social Media, Uncategorized
Not content with using Facebook for personal use? Well, the social network that already consumes many hours of your day may soon be one of your company’s go-to productivity tools. Facebook is turning its focus to an office-focused collaborative app on the web,...
by Daniel Honey | Jan 18, 2016 | Facebook, Social Media, Uncategorized
If you run a Facebook page, we have a word of warning – your page’s ‘Like’ count is probably going to drop a bit soon. And it’s not your fault. Facebook is changing the way it’s counting Likes, subtracting any accounts that have been either...
by Daniel Honey | Jan 7, 2016 | B2B, Blog, Social Media, Uncategorized
Embrace your Inner Thought Leaders Follower and friend counts are only part of the story. When the impact of their social messaging is considered, employee advocates look like marketing powerhouses. The Edelman Trust Barometer reveals that 50% of the international...
